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Leonard Riggio
Leonard Riggio
01:27

Leonard Riggio

Barnes & Noble

New York, NY USA

"If you try to leap too far ahead too fast, a sense of alienation can set in...Remember that you can always start small."

Career Roadmap

Leonard's work combines: Entrepreneurship, Business, and Upholding a Cause and Belief

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Day In The Life

Founder & Chairman

I am a businessman and entrepreneur leading one of the largest chains of booksellers in the world.

Life & Career Milestones

My path in life took a while to figure out

  • 1.

    I was born and raised in New York City.

  • 2.

    After high school, I began attending night classes at New York University, where I majored in metallurgical engineering.

  • 3.

    I was too poor to attend college full-time, so I took a day job as a clerk at New York University's campus bookstore—this is what initially sparked my interest in business and retail.

  • 4.

    Feeling too confined and unable to make a difference at the NYU bookstore, I decided to drop out of college and use my savings to open up my own college bookstore: the Student Book Exchange.

  • 5.

    The store ended up being a huge success and we were able to open up more campus bookstores throughout New York, eventually expanding onto other college campuses.

  • 6.

    In 1971, I bought the struggling Barnes & Noble bookstore and began further expanding the company.

  • 7.

    In 1986, I bought B. Dalton—a chain of 800 mall bookstores—and we began to explore the concept of turning our bookstores into superstores that served as multifunctional gathering places.

  • 8.

    Since building Barnes & Noble into one of the biggest booksellers in the world, I’ve upheld a commitment to public service, serving on the boards of two dozen nonprofit organizations.

Defining Moments

How I responded to discouragement

  • THE NOISE

    Messages from Peers:

    Here, read this you dummy.

  • How I responded:

    When I worked at the NYU bookstore, I met a very interesting Hungarian intellectual who thought I was the dumbest person alive, so he started giving me all kinds of books to read. Instead of being offended or annoyed, I began absorbing all kinds of knowledge and growing in ways that I didn't think I was capable of.

Experiences and challenges that shaped me

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  • I couldn't afford to go to college full-time, so I took night classes at NYU and worked in the campus bookstore to help pay for it.